Let’s face it, the load speed of your website ultimately determines how long you can keep the attention of the visitors to your site. You have a certain amount of time to capture their attention and keep it, and if your page isn’t loading, well, they are already searching for the next one.
What Would Be Considered A Good Load Speed?
Reportedly, a good load speed is around 2 seconds. Yes, two seconds. And for individuals looking for a contractor to perform work for them or their home, they are in a hurry as it is to find someone and get the work started.
So, if someone clicks on your site and the count goes something like 1…..2…..3…..4…..5…..load, well, you can almost bet that they have already moved on. And since first impressions are key (especially for ensuring the return of visitors), you want your website to load as quickly as necessary to please those visitors and allow you the time to capture their attention and keep it.
What Can Affect My Page’s Load Speed?
A common problem behind slow loading web pages can be a slow hosting platform. If the host of your web page is a shared host then you are most likely sharing the same resources as thousands of other websites, all of which are contributing to the slowdown of your own. Think of it like your home’s WiFi. Typically, the more people in your home that are using the WiFi, the slower it may become, right? This is the same for shared hosting platforms except instead of 3-5 people on your “WiFi” (or shared hosting platform) there are thousands at one time.
Another typical issue involved with slow loading speed is unoptimized images. Large images on your website cause the visitor to load heavy media elements when they visit, which results in reduced loading speeds. And in a contractor business where images are a large part of your proof of work and potentially attention grabbing for visitors to your site, ensuring that your images are optimized in order to optimize the speed of your site, as well, is vital.
How Can I Determine The Speed Of My Page?
It is important to remember to know the speed of your site before you begin attempting to make changes to its speed. There are various tools available to assist you in determining your page’s speed. By first knowing the speed of your site, you can better gauge your speed needs and what number you need to be at.
It is also important to note that the different versions of your site (desktop and mobile) will provide a different score for the speed at which your page loads. This is because generally, processors are slower on mobile devices, as well as the factor of device-specific CSS rules.
Put Us To Work For You
If you are experiencing slower than desired page speeds, reach out and let us help you. With many clients already that own contractor businesses, we are confident that we can assist you, too. Just take a few moments and fill out our contact form here.
